Of recent times, is, it must not be forgotten, also a Marvel title. The formula for success Why is Marvel so successful and why has it managed to become a content empire? The key is in how he has structured his films. In the comics, their stories had created their own universe, with characters usa phone list related and moved in a specific space. In the usa phone list , they've done the same thing. As you remember in Quartz , they have applied the system of construction of a universe that they had perfected in their comics to the cinema. This allowed them to reach consumers in a different way. First, they released individualized movies of their heroes. Then, they did crossovers of the stories. The characters thus achieve greater development but, in addition, the viewers get certain extras. The stories are full of what is called easter eggs in English, little nods to other stories and other characters.
The effect that all this has is clear: they have captivated the audience and made them loyal. If to this is added that the previous work in comics allowed them to create a very wide and varied range of characters, they manage to have a very wide fishery of stories that avoids repeating the same thing over and over again and tiring their viewers. And, of course, the cinema is usa phone list from all the work they had previously done in usa phone list literary field. His comics had already had a good marketing strategy behind them and had also managed to create usa phone list a loyal community of fans. The Disney Boost The pull of the Marvel universe is clear when you think that Disney bought it for 4,000 million dollars (about 2,798 million euros with the exchange rate that was applied at the time). What Disney bought was, more than anything else, the rights to all the characters created in the Marvel universe. "We believe that the addition of Marvel to the unique portfolio of Disney brands will provide significant opportunities for long-term growth and value creation," explained the Disney CEO at the time.
Being part of Disney is also a key to greater exposure of the brand and its assets. Disney parks are incorporating more and more Marvel characters into their attractions and are assuming more weight within the experiences offered to spectators. For example, it is expected that in 2020 the Paris park will have a Marvel-themed area. And that's just one example 2018 Is Marketing usa phone list for a company? Tags marketing brand product usa phone list read later favorites 1 MG marylin garcia Business Administrator & Marketer, specialized in International Business and Project Management. Columnist, business consultant and executive coach. Follow Author Marketing is one of the most exciting and dynamic areas in the business world, as long as it is understood. For some executives from other areas of performance, marketing is seen as a department of expenses, management of resources without form or substance, or a department that improvises between activities, designs and drawings, and creative people who do not analyze what they do.